- 20+ reports that will help you evaluate the return on advertising. Analyze how campaigns are performing and redistribute the budget in favor of the most successful ones.
- Understanding how to optimize ads. Reports will show which sources, channels, campaigns and keywords are working. Audio recordings of calls will help to understand what information buyers are missing in ads.
- Automatic calculation of advertising payback. End-to-end analytics will show income from launched activities and calculate ROI for them.
- Simple and fast bid management. Analyze current rates, find out their recommended size and apply with one click right in Ringo stat.
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Varieties of specialty:
In addition to marketers as such, there are “subspecies” of this specialty, and over time there are more and more of them. Let’s describe the most popular of them.
- Content Marketer. Writes texts, creates infographics, fills in the company’s blog and sends materials to third-party resources. Unlike a copywriter, a content marketer must think strategically. He does not just write articles on a USA Email List given topic, but comes up with topics himself. Plans a content plan and evaluates how each article will affect the brand image in the future.
- Event marketer. Organizes webinars, business breakfasts, thematic conferences. Conducts ratings, or agrees on the participation of the company in them. This specialist also thinks over gifts and awards for partners or contestants. Below is an example of an award that the Ringostat event marketer thought out for the leaders in the rating of contextual advertising agencies :
Ringo stat will help increase
- SMM specialist (Social media marketing) . Promotes the brand on social networks. Writes posts, comes up with activities that involve the audience. Works with brand reputation, including negative ones, responds to comments on behalf of the company. Agrees on the placement and exchange of posts with other communities.
- Email Marketer. Engaged in mailings on behalf of the company, testing different approaches to composing letters in order to increase their open rate. Sets up trigger chains of emails that are sent based on user actions.
- Digital marketer. Sometimes there is also such a specialty. This specialist does about the same thing as a marketer, but only when promoting online. But almost all modern brands have websites and advertise on the Internet. Therefore, now every marketer should be at least a little “digital”.
- Targetogog. Targeted advertising specialist. He knows exactly the portrait of the target audience and how to convey the message exactly to it.
