It’s incredibly fun when we see our friends clowning around on Facebook and sharing live moments with us, right? Making a video and sharing it apart from being fun, cheerful and a show of affection can be a smart way to get closer to a brand’s public. Facebook is one of the most used social networks by people and companies. Today, “being in the flow of Facebook” means much more than keeping an eye on trends. It is recognizing that the market has changed and with these changes comes the need to offer a new type of content, something that brings people or companies closer to their audience. One of the “coolest” ways to do that right now is through Facebook Live. You want to know more? Keep reading.
What is Facebook Live?
If you are attentive, you will have realized that live videos are not only a success on Instagram, Facebook has invested heavily in this tool. The most curious thing is that the Facebook resource has been so important for brands that even television stations and other press media are using the golf course email list resource to get closer to the public. Thus, the tool corresponds to a medium that is extremely explored by pages, even by more traditional media. When talking about Facebook Live, it is important to mention its advantages and believe us, they are very numerous. We could spend days talking about the quality and benefits of Facebook’s instant resource, but here we select the main advantages of having the tool.
Company is Closer to Its Public
Without a doubt, you will be aware that by making a live video and. Transmitting it to the audience, a much more interesting. Connection is generated between the brand and the public. This is because people understand that the brand wants to get. Closer to people and learn about their needs and preferences. In addition, through a live broadcast, you can follow the comments. In real time and you can respond at the same time. As a consequence, a more CG Leads intimate relationship with the consumer is maintained. Perfect format for those who want to generate more engagement. This advantage is directly related to the previous one. When a video is made on facebook live, contact with the public. Can be optimized, as a result, the commitment of the audience.