What are they needed for? By building a link profile, you increase your site’s ranking for search engines,. Increase traffic, and attract more interested users with the help of queries. Links from other authoritative sites are a signal for search engines to raise your site higher in the search results.
Links alone are not enough to move to the top. It is important to optimize the resource, check it for errors that interfere with indexing, conduct a usability audit and do everything to make the site user-friendly.
collect competitors; analyze link profiles; draw up a work plan for placing links; select donor sites and publish links.
We will describe each of these stages in more detail
Before forming a link strategy, look at which links and how many are used by competitors from the top, with which you have a common semantics. To collect a list of competitors, enter a query and analyze sites from the top 10. At the same time, if you have Jordan Email List a small online store or a site for ordering services, do not focus on large market players, as the data will be too different.
After compiling a list of competitors, move on to analyzing backlinks and their sources. Special services will help with this, for example, App. neilpatel, Majestic SEO , Open Site Explorer , SeoLib , Serp stat and others. They will automate work and save time on routine tasks.
With the help of services
- look at the number of backlinks of competitors (Backlinks) and the number of unique domains leading to the site (Referring Domains). Please note that the difference in performance can be 15-20% depending on the tool, since each uses its own search base .
- Upload competitor data to Excel or Google Spreadsheet. Then combine the information into one document, filter the table by reference source and alphabet – this will make it easier to analyze the list.
- Study Domain Rating and Url Rating of competitors. Domain Rating is an indicator of the authority of the domain linking to the site. The larger it is, the more result the link brings. If the indicator is zero, you should not waste time analyzing such a resource.